Research · Updated every Tuesday at 9 AM ET
The TrafficBlog Research archive is built for in-house SEO teams who own pipeline and need tactical, evidence-backed work they can ship on Monday morning. Every study ships with annotated screenshots, data tables, and a downloadable CSV. Median documented lift across 212 case studies since 2020: +142% organic sessions over 90 days.
The Archive, In Three Buckets
Skip the listicles. The TrafficBlog research archive is structured around the work SEO teams actually ship on Monday morning — diagnosis, evidence, and a written execution recipe.
Diagnostic
How a given site actually ranks — annotated screenshots, internal-link maps, schema inventories, and the specific on-page moves that compound. The free audit library holds 1,840+ open technical SEO teardowns of public SaaS, ecommerce, and publisher sites, the largest open library of its kind.
14 annotated screenshots · 6 data tables · CSV
Evidence
Anonymised, evidence-backed before/afters — every study ties one tactic to a documented lift over 90 days. Median documented lift across the published set: +142% organic sessions, n=212. No vendor logos, no borrowed screenshots, no client names without consent.
90-day window · 212 studies since 2020 · CSV
Execution
Step-by-step operator recipes — what to do Monday, what to ship by Friday, what to measure on day 30. Written by the TrafficBlog editorial team in Lisbon, Austin, and Berlin and stress-tested against the TrafficShare Index before publication.
6 verticals · refreshed quarterly · CSV
The Proprietary Dataset
A weekly ranking of the 500 fastest-growing domains by vertical, refreshed every Tuesday at 9 AM ET — backed by 36 months of history running back to January 2022. Powered by original clickstream analysis from a panel of 4.2 million opted-in users.
fastest-growing domains tracked, weekly, across six verticals.
months of historical data, running back to January 2022.
opted-in clickstream panel powering the rankings.
a fresh, dated refresh every week — no rolling estimates, no stale quarters.
Indexed weekly. Cited by HubSpot, Ahrefs, and Semrush in their annual industry reports.
Open the Index →This Week's Research
Teardown · SaaS
An annotated walkthrough of the internal-link rebuild, schema gap, and four programmatic pages that pulled the chart back up. Includes the full CSV of the affected URLs and a copy-able QA checklist.
Case Study · Ecommerce
We document the URL consolidation rules, the template-level schema injection, and the internal-link hub rebuild that took one mid-market DTC site from plateau to compounding growth — anonymised end-to-end.
Teardown · Publishing
A teardown of the entity-first article template and the comparison-page template that drove the lift, with the prompt architecture, internal-link rule, and the one schema field the team almost shipped without.
Playbook · Fintech
Discovery, brief, template, QA, ship, measure — six steps, owner per step, and the three-day check-in cadence the team uses to keep a programmatic program compounding instead of stalling at week three.
Documented Lifts · Anonymised, Evidence-Backed
No borrowed screenshots, no fabricated client logos. Each case study ships with a documented tactic-to-lift chain, anonymised throughout, and a downloadable CSV of the supporting data.
Case Study 042 · SaaS
A documentation-led site with 4,800 published URLs and a flat internal-link graph was leaving the bulk of its long-tail traffic to a handful of orphaned pages. We document the hub-and-spoke rebuild, the redirect map, and the editorial cadence that held the new graph in place across the next two indexing cycles.
Source: anonymised TrafficBlog case study, 2024. Median of n=212: +142% organic sessions.
Read the full teardown →Case Study 041 · Ecommerce
A taxonomy change had quietly stranded 31% of a mid-market DTC catalogue from the index. The teardown documents the redirect map, the template-level schema fix, and the 90-day indexing recovery.
Read the full teardown →Case Study 040 · Publishing
How entity-first article templates and comparison-page templates combined with a strict internal-link rule produced a compounding lift, with the prompt architecture spelled out line by line.
Read the full teardown →How A Piece Ships
A consistent editorial pipeline — the same on every piece in the archive. No exceptions for sponsored placements, no shortcuts on the CSV.
The TrafficShare Index refreshes against the 4.2M-user clickstream panel. The editorial team scans the 500 fastest-growing domains for the week's notable movements, vertical by vertical, and short-lists the candidates worth a deeper look.
4.2M panel · 500 domains · 6 verticals
A research lead at TrafficBlog drives the teardown on the short-listed site: the internal-link graph, the schema inventory, the on-page patterns, the indexability log. Every claim traces back to a screenshot, a table, or a number in the CSV.
14 annotated screenshots · 6 data tables
Each screenshot gets a caption, an arrow, a number. Each table gets a source line and a short README in the body of the post. The CSV ships alongside the article and is never gated — ungated archive, open by default.
1 downloadable CSV · open archive
The piece lands in the archive and in the next Weekly Traffic Brief. Operators can scan it, save the CSV, and pull the tactic into a Monday sprint retro without re-doing the data work the TrafficBlog team already did.
78,400 readers · median 41% open rate
The Weekly Traffic Brief
